Prostate cancer is the most common form of cancer affecting men in the UK. Breast cancer is the most common form of cancer affecting women in the UK. Together, 87,000 people are diagnosed with prostate or breast cancer every year. That number is hard to comprehend, but each and every one of those people is somebody’s son or daughter. Many are mothers and fathers, brothers and sisters, and grandparents.
Most of us have a personal connection to one of these two cancers. For my part, I lost my Grandfather to prostate cancer in 2010. As with many cases, early diagnosis could have made all the difference, which is why campaigns that raise awareness of the symptoms of disease are so vital. Throughout April Buyometric will be supporting the Prostate Cancer Charity and Breast Cancer Care, who between them are aiming to raise £1 million to support their work in cancer education and support. Every time you purchase a deal through Buyometric during April we will make a donation to the charities on your behalf*.
Our fundraising efforts will culminate on the 22 April when I will be running the London Marathon for TeamPB – the join running team for the two charities. It will be my first (and last!) marathon and so I want to make it count.
You can support our campaign simply by continuing to use Buyometric as you always do. You can also tell your friends and family about us or – if you are able to – donate directly to my London Marathon challenge at justgiving.com/pauljohnfisher
I will be posting updates on my training to the blog over the coming weeks as well as a follow-up after the big event at the end of the month.
Fingers crossed I make it across the finish line!
*Between 1st April and 30th April 2012, Buyometric will donate 10 pence for every sale made over the value of £2 to Paul Fisher’s Team PB marathon fundraising target. Team PB is a fundraising partnership between Breast Cancer Care and The Prostate Cancer Charity. Donations will be equally divided between the Prostate Cancer Charity and Breast Cancer Care.
Breast Cancer Care is a charity registered in England and Wales (1017658) and in Scotland (SCO38104). Registered in England company number 2447182. The Prostate Cancer Charity is a charity registered in England and Wales (1005541) and in Scotland (SCO39332). Registered in England company number 2653887
On Monday we rolled out a new partnership which brings daily deals to the UK student population. The site, VouchMANIA.com, has been developed in conjunction with the 2Study Foundation, a charity that provides university students in England and Wales with ‘means tested’ hardship awards that range from £500 to £3,000.
Initially the site will be marketed to 250,000 university students from a group of supporting universities over the next few weeks through a new student social networking site money2study.com. Eighty per cent of net profits generated from the site will be donated to the 2Study Foundation.
We’re delighted to be working with the VouchMANIA.com team and the 2Study Foundation by providing access to our deals aggregation platform. Students have not been heavily targeted by daily deal websites until now but we expect to see strong uptake, particularly because all purchases will help fellow students in need.
View the full press release here
Yesterday I joined Kate Garraway on stage at the Daily Deal Summit Europe to discuss customer engagement strategies and personalisation in daily deals. The event was attended by most of the key players across Europe and it was a great pleasure to meet both partners and competitors to compare notes and share stories.
Our thanks go to the organising team for putting on the event – we are very much looking forward to DDSummitEurope 2013!
Europe’s first ever daily deal event, the DD Summit Europe 2012, will bring together over a dozen of Europe’s most important daily deal providers on one stage in London and there was no way we could miss out. Joined by representatives from all the biggest daily deal brands across Europe we’ll be out to meet and greet some our industries key players.
Joined by Kate Garraway, we’ll be showcasing our latest partnership (Goodypass.com) and hoping to talk to interested parties about the benefits of a White Label solution and the future of the daily deals space…as we see it.
If you want to come and meet us (or anyone else at the event) but haven’t got your tickets yet, please get in touch asap.
Hope to see you there….
We recently acquired the London-based online deals website, Hungry Local….
Hungry Local was born out of Hungry Media in January 2011. The service was launched and piloted in the Clapham and Balham areas, to provide local businesses with a sustainable marketing service, offering deals on a local level. By July 2011, the site was running deals across 15 areas of London.
Following the sale, Hungry Local will be run as a standalone service under the new name, Hungry Deals, where the users will be migrated over to the main Buyometric offering. The typical number of new deals available to Hungry Deals users will increase from 5 to over 200 per day.
The news follows hot-on-the- heels of our partnership with Kate Garraway’s Goodypass, underlining our growth strategy through acquisition and partnerships. We are pleased to be able to offer Hungry Local users a wider range of local deals. We have experienced first-hand how personalisation revives consumer interest in local offers and keeps them engaged in the longer term. We’re confident Hungry Local users will respond positively to the change.
Today we’re announcing a partnership between Buyometric and goodypass.com, the daily deals website founded by Kate Garraway.
Goodypass.com was launched in April 2011 and has established a strong and loyal customer base. In response to subscriber requests for more personalised deals, goodypass asked us to provide a full range of offers from around the web that are targeted to individual subscribers.
The website is now powered by Buyometric and makes full use of our deal targeting technology. It’s a big change – but a very positive one.
In Kate’s words: “We launched with the aim of bringing the kinds of discounts celebrities enjoy to people up and down the country. Over the last 12 months, we have seen an explosion in the popularity of daily deals, and an increase in the number of companies providing deeply discounted products and experiences. We think it’s a logical step to start bringing these deals to our members, but in a highly personalised way.”
We’re all delighted to be working with Kate and her team, and hope the users will be too!
We’re looking for a graduate/junior PHP developer to fill an extra special position in our growing development team. The work will be diverse, fast-paced and challenging.
The necessary skills
- Strong PHP/MYSQL skills
- Experience with WordPress
- Good understanding of Unix/Linux
Bonus points for any of the following:
- Bonus points for an interest in iOS, Andriod, HTML5 mobile development
- Object-oriented programming
- Version control (Git)
Is this you? Then we want to hear from you!
Send us an email introducing yourself plus your CV to firstname.lastname@example.org. Shortlisted applicants will be asked to sit an online PHP test, followed by a trip to our office for a chat.
The Buyometric team decided to stay local for our Christmas Party to sample some of the delights of the London Bridge area. Here we are “enjoying” the famous London Dungeon.
You may have noticed a few occasions during the past month when you didn’t receive your daily offers email, or that your email came through late in the day. I’d like to put your mind at rest – “it’s not you, it’s me”!
We suffered a few growing pains during October as the number of people using our service continued to expand. From day one, we always wanted to be in full control of our technology architecture. Our emails are the most important element of our business, and so we wanted to send every single one ourselves, from our own servers. It might surprise you to hear that within the daily deals space we are pretty much unique in this respect. Most companies use a third party to deliver their emails – such as SendGrid, Amazon or Mailchimp. They do this so that they don’t have to worry about scaling their mail servers, sender reputation and creating sophisticated tracking systems to report open and click through rates. That’s all very well, but we made the decision that we didn’t want to surrender control of one of the most critical aspects of our business to somebody else.
We are a technology company, and so we took on the challenge of building our own server configuration that would cope with the level of emails we planned to send each day. We wanted to be in full control of our sender reputation with the major email providers – choosing to live or die by the quality of the emails we send our users. And we wanted to build the sophisticated tracking systems ourselves, so we could feed them straight back in to our recommendation engine and behavioural profiles of users.
And so that’s what we’ve done.
All was going swimmingly until mid October, when our current set up started to groan under the strain. Reports of missing emails started to roll in and successful delivery rates began to fall. For two weeks the technical team battled with the servers and our huge database – optimising queries, replacing queue systems and boosting memory. We overhauled the entire system to produce a lean, mean, emailing machine.
And the hard work has paid off. Delivery is back around the 100% mark. Our open rates are once again industry leading and our users are receiving the deals they are most interested in. To top things of, in the last week we’ve achieved Priority Sender status with Yahoo mail which we’re very pleased about.
Of course if you do notice anything strange with your emails, shout at us and we’ll look in to it.
We’ve just launched a beta version of our website for iPhone users.
An increasing number of people are viewing our website on their smart phone. In fact the numbers have been rocketing. And with a whopping 54% of our smart phone visitors using an iPhone (and a further 4% on iPod Touch), we decided our first task was to design an interface tailored to this group of users.
If you are already receiving our daily emails, just open the email on your iPhone and click on any link. You will be automatically transferred to the mobile site. All your preferences will be the same as for the main website.
Using your phone you can browse offers, view full details and change your selected tags and chosen areas. More functionality will be coming soon.
We’d love to hear what you think. Drop us a blog comment, email, tweet or Facebook message!